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Peabody to build over 1,500 affordable homes in Dagenham

Aerial view of an open space

The deal with the Mayor of London will create a new Peabody neighbourhood on the former Dagenham Stamping Plant site.

Published: 16/03/2021


We have formed a partnership with the Mayor of London to deliver over 1,500 genuinely affordable homes on the former Dagenham Stamping Plant car works site in East London. The deal is part of our strategic partnership with the Mayor which will see us start 7,000 new affordable homes for London by 2023.

Working closely with the local community, Barking and Dagenham CouncilBeFirst and City Hall, we plan to transform the disused car plant into a vibrant, sustainable neighbourhood that complements the wider regeneration in the borough and creates new connections for local people and businesses.

Dagenham regeneration

As well as new homes, the plans will also reflect Dagenham’s unique heritage, creating a new public park, greenways, and opportunities for learning, leisure, play and work locally. PRP have been appointed as the site’s masterplanner.

Subject to final confirmation of the sale, construction on the site will start by March 2023, with the aim of completing by March 2038.

Our Chief Executive Brendan Sarsfield said:
“Like me, many people from the local community will have lived and breathed working at Ford Dagenham through their own experience or through family and friends. The place is a really important part of the industrial and social history of Britain. Together we have a fantastic opportunity to bring the empty site back into use as part of the exciting new Dagenham Docks neighbourhood. Starting with people, we can help bring the place to life, linking in with residents from the Becontree estate and elsewhere to make it a great Peabody neighbourhood for the future.”

The Mayor of London, Sadiq Khan said:
“Dagenham Docks is one of the most exciting areas of regeneration in London, with this former powerhouse of East End industry set to be comprehensively transformed over the next decade.

“I’m pleased to be continuing City Hall’s partnership with Peabody to build the genuinely affordable homes Londoners deserve. I’m confident that their expertise, alongside the vision and drive of Barking and Dagenham council will deliver a thriving new neighbourhood for east London, whilst paying tribute to the area’s unique heritage.”

Councillor Darren Rodwell, Leader of Barking and Dagenham Council said:
“The Ford Stamping Plant was and always will be a big part of our borough’s history. The now derelict site will be put to good use, making way for much-needed homes for local people.”

“Accelerating housebuilding has always been a priority for us here in Barking and Dagenham, and this is another positive step forward, alongside the 3,000 new homes being built by the Council itself by 2024.”

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